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- Expo to Strengthen Image of Swiss Companies - Bernard Hagen, 30 April 2010
- World Expo Pavilions: Highest Fire Protection Standards - Bernard Hagen, 27 April 2010
- CAFTA Clears First Hurdle - Editor, 23 April 2010
- The Leaders in Export - Editor, 2 April 2010
The largest world exhibition of all time opened up in Shanghai. “The Expo is the biggest showcase of international display that Chinese will have ever seen. It is a great chance to further strengthen the image of Switzerland and Swiss companies, which are a very important component of the Swiss image”, says Nicolas Musy, Managing Director of Swiss Center Shanghai (SCS). SCS, the largest cluster of Swiss enterprises in China, is a non-profit organization that facilitates the market entry of companies in the Far East. “Chinese decision makers see Swiss companies as very reliable, accurate and professional – especially in the machinery and precision industries. This is a good chance to cultivate this image”, states Mr. Musy.
Security is the top issue for the upcoming Shanghai World Exhibition – The Swiss Jansen AG implemented high-end fire protection systems in the Hong Kong Pavilion.
The whole world will be focusing on Shanghai when the World Exhibition opens up in only five days. The organizers want to ensure to host a perfect event and stress the importance of building security. “This Chinese trend towards higher security standards for buildings is irreversible. The government insists on top quality”, states Christoph Gressbach, Managing Director Asia for the Swiss Jansen AG. Fire safety specialist Jansen, who also contributed to the construction of the National Stadium in Beijing, installed high-end fire protection facades in the recently finished Hong Kong Expo Pavilion.
In the midst of the global economic crisis last year, CAFTA, or China-ASEAN Free Trade Area, was established to assist numerous regions in weathering the economic storm. Free trade posts were also set up with South Korea, as well as Japan. Looking back on a year of working with ASEAN, it has been revealed that economic growth and export development have increased in leaps and bounds, and that the future of the China-ASEAN Free Trade Area looks brighter than ever. The first year was the greatest hurdle to overcome, and the China-ASEAN Free Trade Area has passed with flying colors.
Germany has been known as the world’s top exporter, but with the latest economic figures being revealed in regard to China, it seems that Germany has now been surpassed, catapulting China into the leading position. After suffering an economic decline for approximately thirteen months, China seems to have overcome its challenges, and has even doubled predicted increases. It is forecast that 2010 is going to be a year of strength and development for China, one that is filled with the prosperity and success.
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