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- China’s Toy Makers are Hit Hard by Global Economic Downturn - Editor, 12 January 2009
While organizers of Hong Kong’s 39th annual Toys & Games Fair, held over a period of four days during last week, maintain that the event was a success, Chinese toy makers exhibiting their wares at the fair are telling a different story. Hong Kong government officials went the extra mile to attract visitors to the fair, with around US$12.3 million being spent on promotions and subsidizing travel costs for more than one thousand potential buyers traveling from emerging markets including Eastern Europe, Russia, South America and the Middle East.
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