China and UAE to Strengthen Trade Ties at China HomeLife Expo

Taking place at the Dubai World Trade Center on 4-6 December 2012, the China HomeLife exhibition is set to feature more than one thousand suppliers of Chinese goods, introducing more than 15,000 products to buyers in the Middle East. The number of exhibitors for the 2012 event is up 300 percent from the number that participated in the inaugural event held in 2010, and the increased presence of Chinese traders is confirmation that trade between China and the UAE continues to grow, building on the significant growth of trade experienced in the last ten years. The latest figures released by the Ministry of Foreign Trade revealed that trade between the United Arab Emirates and China has experienced a 395% increase over the past decade and currently stands at $15.6 billion.

Two pavilions at the China HomeLife exhibition will be devoted to high quality garments and textiles, with more than 120 suppliers represented, including major manufacturers from the Shanxi and Nantong provinces of China. Other items to be featured prominently at the expo include lighting equipment, furniture, kitchenware, home appliances, bathroom accessories, textiles, apparel, fitness products, interior décor, products for mothers and babies, and garden and leisure products.

Organizers of the exhibition, MEOrient International Group, reported that previous exhibitors will be returning again this year, and will be joined by new exhibitors who want to establish and strengthen business and trade ties with key players in the Middle East region. General Manager of MEOrient International, Pan Jianjun, noted that the increase in floor space at the 2012 exhibition is ‘tangible evidence’ of the importance of trade between China and the UAE, describing the UAE as the ‘gateway to the Middle East’.

China HomeLife serves as a convenient business-to-business platform between manufacturers from China, and distributors throughout the Middle East region, playing an essential role in bringing buyers and sellers together to strengthen existing ties and create new mutually beneficial partnerships. As the largest exhibition of its kind in the Middle East, China HomeLife will feature an extensive range of low-cost items for the home, as well as a variety of upmarket items not yet available in the region.